Power of Giving Flowers Study

Happy Birthday, congratulations, thanks. I love and think of you. People exchange millions of gifts daily to show appreciation for loved ones and friends. Rutgers University research shows that the gifts we choose to send special messages reveal a lot about who we are.

Jeannette Haviland Jones, Ph.D., a Rutgers University researcher, looked into what gifts can tell us about ourselves and how they impact our perceptions. Research shows that people who send flowers are more likely to be caring, successful and emotionally intelligent than those who give other gifts. These are some of the more specific findings:

Both men and women give flowers.

Both men and women seem more emotionally intelligent. They give the impression that they can express themselves and take the time to understand others’ feelings.

Female flower gifters are more open to beauty and nature.

Haviland Jones says, “Our findings demonstrate that gifts can have a significant impact on how people view you,” and is particularly important for those interested in improving friendships, romances, and business relationships. This news is especially important for those who are interested in improving friendships, romances, and even business relationships span>

Haviland Jones isn’t the first to discover the scientific value of flowers. Her team has previously found that flowers can bring joy and happiness and increase life satisfaction. The study found that female participants responded positively to receiving flowers and had positive moods that lasted several days. Flowers also lead to greater contact with loved ones.


Haviland Jones says that flowers have evolved to stimulate positive emotions in people. Each bloom can bring a smile to our faces and influence our opinions of a colleague, friend or loved one. That’s powerful.”

M.J. M.J. She teaches people how gratitude and generosity can lead to greater happiness, health, and feelings of human connection.

Ryan says that gift recipients feel a strong connection with their givers, especially in the exchange of flowers. “I see the profound implications of gratitude .”

Ryan believes a simple call can make all the difference beyond traditional gifting occasions. Ryan’s favorite unexpected gifting options include surprise recognition of a job well done, an “I missed you” gift for a family member out of town, and a “Thanks for hosting us” gesture in advance before visiting a friend’s house.

Ryan says that a successful person does not necessarily have to be wealthy or possess a lot of material goods. He is more about being able to connect with people and know how they can touch their hearts. I can’t think of any other item that invokes such positive feelings and perceptions, except flowers span>


Jeannette Haviland Jones, Ph.D. of Rutgers University and her research team examined the impact of gift-giving on individuals and their perceptions. The study involved 150 women from diverse ethnicities, with a median age of 47. The study included 12 profiles of men and women, six for each gender. Participants also had to consider their charity, work, and family contributions. The only variable was their gift type – flowers, gourmet foods, or jewelry. Each profile was assessed on their positive and negative emotions, aesthetic appreciation, emotional intelligence, achievement, and other factors.

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